2015-2016 Undergraduate Course Catalog 
    
    Nov 24, 2024  
2015-2016 Undergraduate Course Catalog [ARCHIVED CATALOG]

IST 426 - Business Information Sources and Strategic Intelligence

School of Information Studies
3 credit(s) Upon sufficient interest
Business and industry information sources. Techniques and processes of competitor analysis. Concentrates on the implications of the information provided through competitor analysis and on making recommendations for strategic action plans. Group projects and case studies.