2023-2024 Undergraduate Course Catalog 
    
    Jan 30, 2025  
2023-2024 Undergraduate Course Catalog [ARCHIVED CATALOG]

MAR 452 - Pricing Strategies for Products and Services

Martin J. Whitman School of Management
3 credit(s) Even Academic Yr e.g. 2004-5
Double Numbered with MAR 652
Focuses on process of pricing decisions for products and services. Builds on conceptual foundations of economic and psychological theories of pricing, principles of optimal pricing decisions, strategies and techniques, analytical tools, and data sources. Additional work required for graduate students. 
COREQ MAR 356