2023-2024 Undergraduate Course Catalog 
    
    Nov 24, 2024  
2023-2024 Undergraduate Course Catalog [ARCHIVED CATALOG]

MMI 425 - Advanced Media Business

S.I. Newhouse School of Public Communications
3 credit(s) At least 1x fall or spring
Double Numbered with MMI 625
How tech-empowered consumers and data are reshaping the roles of big brands, big tech, and big media, including: TV, streaming, film, audio, gaming, print, online, web3, NFTs, blockchain, the metaverse, AR/MR/VR, and beyond. Additional work is required of graduate students.