|
|
|
Dec 14, 2025
|
|
2025-2026 Graduate Catalog
|
ADV 613 - Strategic Brain: Media PlanningS.I. Newhouse School of Public Communications
3 credit(s) At least 1x fall or spring
Learn how to create media plans including both traditional and digital advertising media vehicles. It’s a strategic and creative part of the entire brand-communications program that provides solutions on costs, coverage, effectiveness, and scheduling.
PREREQ ADV 611
|
|
|