Contact

Maria Russell, Chair
318 Newhouse 3, 315-443-7401

Faculty

Rochelle L. Ford, Guy J. Golan, William Jasso, Hua Jiang, Dennis F. Kinsey, Robert M. Kucharavy, Joon Soo Lim, Maria P. Russell

Public relations is the management of communication between an organization and its publics. The public relations program provides students with instruction in the principles, processes, skills, and management of public relations programs designed to attain or maintain inter-organizational or social accord. Students learn both the basic skills of writing, graphics, and oral presentation, as well as the managerial functions of planning, research, campaign development, and evaluation. The program prepares students with a solid ethical foundation, an understanding of diversity and multiculturalism, and an understanding of the use of social media for strategic engagement with an organization’s publics. This is a 34-credit major. Students majoring in Public Relations must take the following requirements, and they are encouraged to take internships and other specialized courses as electives.